Strategic Marketing And Mailing

Talk about well rounded! Teri brings 20+ years of experience to Strategic Marketing and Mailing. She first put her degree in Visual Arts to work as a Graphic Designer then worked her way through direct marketing companies as a Print Buyer, Manager of IT services for account management, to managing client services . And she's also been on the client side. So Teri brings a unique perspective to SM&M. From design to production, to technology, to account management. Plus that ability to relate to the challenges the client faces in direct marketing and direct mail production.

Teri was originally a client of SM&M. She had come to them initially to help solve a production problem that SM&M was uniquely able to crack. When her husband relocated to the Champaign/Urbana area, it was perfect timing to join SM&M to head up the Account Management team.

Now she brings all that experience—plus a high level of energy—to SM&M. She's responsible for training as well as managing the fine team that handles all the clients and their production. And she puts her account managers through their paces. Each of her team spends time in every department and gets hands-on experience in data processing, on the production floor, with the postal products group, the marketing team, with the estimating group. "This hands-on experience makes them much better account managers, " Teri explains. "They not only understand how everything fits together—they gain ways to help clients solve problems since they’ve been in the trenches."

"I'm part mentor, Mom, cheerleader, idea-person, problem-solver. And I love that role. I know it sounds trite, but it's the people that make Strategic Marketing and Mailing shine. I've been in huge corporations where you're often just a number. We're more of a family. Everyone will drop what they are doing to help another," Teri says.